Latest News from EDA Australasia

Lancôme and EDA unite in Partnership

EDA is delighted to be working with Lancôme to create inspiring retail locations across Australia. The fixtures allow the enhancement of Shopper experience and facilitate strong consumer sales. EDA meets the challenge required of high quality fixtures, tight lead-time, and highly competitive prices. ...

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Australis cosmetics re-launch into Priceline

The Australis cosmetics brand has experienced an amazing resurgence in Australia, with a whole new generation developing an emotional connection to the brand. Australis’ parent company, Heritage Brands, has been very successful in nurturing a legion of young and very loyal shoppers. Much of this ...

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Coles HBB Update

EDA has had a relationship with Coles for approximately 15 years, supporting the development of supply of brand and merchandising equipment for the Coles HBB Department. This latest cosmetics fixture solution, which recently won a POPAI award, really lifts the standard in the HBB sector and is no ...

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EDA Wins SILVER at 2016 POPAI Awards

EDA are pleased to announce their recent win at the 2016 POPAI Awards. EDA won SILVER for Physical Store, Grocery Store (All Categories) - Permanent Display, Coles HBB Cosmetics. EDA Australasia has had a great long term relationship with the Store Development and category team at Coles and as a ...

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EDA collaborates with Iconic make-up brand Bobbi Brown

EDA designed and developed Bobbi Brown make-up tester tiles and a promotional unit to fit into the Mecca Maxima Bobbi Brown gondolas nationally. Our first installation was at Warringah Mall and we are currently rolling out into 32 Mecca Maxima stores across Australia. For more information and ima ...

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